Luxury Service Signature

The clever way you label all those unforgettable parts of your luxury service operation that set you apart from everyone else out there in the luxury services market.

All the unique characteristics of your luxury hospitality that leave a lasting impression imprinted in the minds of your guests for all the right reasons.

Your signature defines you!

This 7 day brand building program covers 3 courses and 12 luxury units designed to raise luxury consciousness, to shape and showcase first class talent, to perfect a set of world class services and craft a custom collection of authentic luxury guest experience.

Program Objectives

  • Translate the promise of world class luxury services into luxury consciousness.
  • Transform luxury consciousness into a set of world class luxury services.
  • Transcend luxury services into a collection of exceptional guest experiences. 

Luxury Units

This program covers all 12 luxury units from the luxury service curriculum:

Sustain a thriving luxury services career

With a focus on international careers, learn how to prepare and plan for a successful luxury services career. Learn more

Thrive in a luxury services environment

With a focus on the spirit of luxury service learn how to operate effectively in complex and demanding service environment. Learn more

Enhance luxury interpersonal skills

With a focus personal branding learn how to prepare, present and express your personal and professional best with confidence. Learn more

Shape a first class luxury services team

With a focus individual and team effectiveness learn how to perfect and perform with at best over extended periods of time. Learn more

Perfect a set of world class luxury services

With a focus on luxury guest needs learn how to shape, showcase, enhance and evaluate a set of exclusive world class luxury services. Learn more

Craft a collection of luxury guest experiences

With a focus on authentic learn how to enrich, enhance and evaluate a custom crafted luxury guest experience. learn more

Merchandise a luxury service environment

Through a global lens of refined luxury and perspective learn how to plan, prepare, present and evaluate a range of luxury merchandising services. Learn more

Showcase a range of luxury dining services

With a focus on experience learn how to prepare, present and perform a range of luxury dining styles of distinction. Learn more

Showcase a range of luxury beverage services

With a focus on guest experience learn how to prepare, showcase and evaluate alcoholic and non-alcoholic beverages. Learn more

Sustain a luxury services environment

With a focus on immaculate presentation learn how to prepare, care for, present and preserve a luxury service environment. Learn more

Style and care for luxury goods and apparel

With a focus on luxury learn professional valeting techniques and the art of boutique merchandising. Learn more

Maintain a luxury service environment

With a focus accountability learn how to assist, plan, lead, organise, and control a range of management functions. Learn more

Program Outcomes

  • Shape first class talent preparing people for long term success equipped with advanced luxury conscious interpersonal skills knowledge and luxury insight to perform with at best in a complex and demanding luxury services environment
  • Empower people and performance  with advanced technical, functional and performance skills, knowledge and insight to refresh, refine or redefine your butler department.
  • Perfect and project world class luxury services and craft a collection of exceptional luxury guest experiences for a world class audience.

For world class luxury services training

That helps sustain a thriving luxury conscious culture