Hi, I’m Rob Preston, the founder of LUXSA.

On this website you’ll find my services, luxury program, portfolio and my luxury blog which is dedicated helping luxury service providers craft authentic luxury guest experiences.


I hold a Diploma of Business (Marketing), Certificate IV – Training & Assessment, Certificate – Butler/House Manager, Certificate – Life Coach, Certificate – Wine Knowledge, Bar-Tending and Barista.

I’ve covered 1400 hours of face to face training leading over 400 service professionals through English butler training and assessment on behalf of the Guild of Professional English But ers.

Performed over 500 luxury service events from Cannes Film Festival, Monaco Grand Prix, along the French Riviera to the Caribbean, Miami and Bermuda through to the Pacific island and Australia.

Service on luxury yachts, on private islands, in villas and estates as a Butler, Host and Bar Tender for royalty, A-list celebrity to heads of state provides a unique blend of skill, experience and insight.

I’ve worked for everyone from a royal family to the super-rich and A-list celebrities; with fashion icons of style to small business owners and professional singles through to busy working mums and dads.

No one handles big personalities, conflict and communication issues better, it’s my specialty.

How I work to achieve desired results

  • I collaborate across departments, divisions and culture to gain a deep understanding of your service delivery needs, attitudes and service culture.
  • Facilitate though focus groups to gain access to your wider knowledge base
  • Challenge the way some think, act and interact in a luxury services environment.
  • Measure for the purpose of learning and improvement rather than to make personal judgements or to place blame.
  • Report using both instrumental and dialogue approaches with a structured feedback system throughout.

Social Media

  • Pinterest is where I share images to help people perfect authentic luxury guest experiences.
  • Google+ is where I share interesting links to help develop luxury service knowledge and insight.
  • LinkedIn is where I should be doing more business networking but I prefer to be on Pinterest.
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Lets Talk?

There's an inquisitive luxury services coach just waiting to hear all about you!
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